Incentive programs for telecom operators.

Omnichannel is the setup, not a property of one program. The platform can connect to every sales channel, and every program and campaign can draw on it. You can also limit a campaign to specific channels. Shop staff, call center agents and field reps record referrals through the agent interface, while online and in the app our technology captures sales automatically. Everything runs through central control and one consistent user experience: the referrer, for example, doesn't care which channel their friend buys through, they always see their reward in the same dashboard. Channel-level reporting shows which shops, teams, products and entry points actually convert.

Rewards are tied to the plan the referred customer actually takes. You set your own reward amounts and reward criteria for each tariff and contract term, without running two programs. For a fiber connection with a 24-month term, the reward can be released right after activation. For a prepaid plan with no term, it might only be released once the referred friend has stayed a customer for at least two or three months. Alternatively, incremental rewards pay out step by step for as long as the friend stays a customer. Cash and vouchers are chosen most often. We are happy to advise you on the right reward amounts and reward criteria.

Yes, and it can make a lot of sense: with a buyout, the referred friend gets out of their current contract right away, which raises referral conversion rates. Contract buyout and referral are separate programs that run at the same time on one platform, sharing central control, the reward catalog and the fraud controls. Buyout covers a switcher's early termination fee so they can leave their current provider before renewal. Referral rewards an existing customer for bringing someone in. Telecom operators commonly run both, plus a retention or upsell program, because they address different points in the same customer lifecycle.

A reward is only confirmed once the connection clears the qualifying period you set. You set that period per tariff, for example until activation, until the end of the cancellation period, or until the customer has stayed a certain number of months. Until then, the referrer sees the reward as pending in their dashboard. Your systems report cancellations via API or CSV upload, and the related reward is canceled automatically. A customer who cancels during activation or within this period therefore triggers neither a confirmation nor any cost.

A telecom incentive program is typically live in 2 to 4 weeks. How much integration work it takes depends on the program, and some programs need no integration at all: Aklamio then hosts the landing pages, the customer dashboards and the reward experience, and rewards are confirmed by CSV upload or directly in the partner interface. So the first program does not have to wait for a release slot from your IT. Operators that later want referrals created automatically from order events connect the API when it suits them, and the program keeps running through that change.