Le début d’une nouvelle année rime avec nouveaux objectifs, nouvelles stratégies et un engagement renouvelé en faveur de la croissance. Pour de nombreuses équipes marketing, growth et CRM, c’est aussi le moment clé pour planifier l’activation client sur le premier semestre. Et les campagnes de fidélisation restent l’un des leviers les plus efficaces pour y parvenir. Les campagnes de fidélisation permettent aux marques de : générer une prospection de qualité, activer la recomm

In a rapidly shifting digital landscape, planning ahead is the marketer’s greatest advantage. Seasonal moments and awareness days offer powerful opportunities to connect with customers, launch campaigns, and reinforce your value proposition. From high-impact retail moments like Black Friday  to purpose-driven sustainability dates such as Earth Day  and World Water Day , 2026 is full of opportunities to shape meaningful narratives. Below, you’ll find a comprehensive calendar o

Winter is one of the most competitive periods for telecom operators. Device upgrades peak, families shop for bundled deals, and consumers are more receptive to switching providers in search of better value. For telcos, this seasonal window presents a significant opportunity, if supported by the right acquisition and engagement strategy. To convert heightened demand into long-term growth, enterprises must look beyond discounts alone. Combining well-structured winter promotions

At Aklamio, we believe that great technology should make your day-to-day simpler, faster, and more rewarding.That’s why 2025 has been a year of major innovation across our platform, from smarter campaign management to a redesigned Partner Interface and new features that make incentive operations smoother and more secure than ever. Here’s a look at what we’ve launched this year: ✨ Partner Interface enhancements Your Partner Interface just got a major upgrade. It’s now more int